I am excited to be welcoming Optima Natura, the 100% natural aromatherapy brand from Poland which is now available in Boots, to KCPR KateClarkPR’s client roster.

Optima Natura is the only aromatherapy product on the market granted the ‘Quality & Innovation’ designation by the Medical University of Lodz. The signature ‘Four Thieves Oils’ has anti-bacterial, anti fungal and anti-viral aromatherapeutic properties – and carries the legend of the protective powers of the ‘Four Thieves’ story. If you don’t already know the story of the four thieves who avoided catching the plague in 15th Century France, read it here: https://lnkd.in/eG7j8SZg

I am very much looking forward to sharing this legendary story and outstanding aromatherapy products with the media in 2026.